Mariel Díaz and José Camero, co-founders of Triditive.

Triditive wins GoHub’s Global Water Challenge in Barcelona with its ultra-fast software to digitally transform the industry of the future

The winner of The Global Water Challenge Barcelona, the GoHub initiative that connects the best startups with global technology needs for the sustainable digital transformation of industry, is a cloud-based manufacturing platform that streamlines production and component sourcing processes at the click of a button

GoHub Ventures
4 min readNov 25, 2021


The startup Triditive, whose ultra-fast cloud-based software digitally transforms manufacturing processes and solves component sourcing problems for industry while reducing costs, has won The Global Water Challenge (TGWC) held in Barcelona.

This international initiative was launched by GoHub, the corporate venturing arm of Global Omnium, together with IBM and was backed by Tech Barcelona and Acció, the Regional Government of Catalonia’s Business Competitiveness Agency. It aims to connect the best startups with global technology needs to drive the digital transformation of industry and make it smarter, more resilient and more sustainable.

The winner of The Global Water Challenge Barcelona was announced this Tuesday during the final gala held in pitch format at Tech Spirit Barcelona, the flagship event of the technological and entrepreneurial ecosystem. The other shortlisted startups taking part in the event were Sigma Industrial Precision, HYDS, Fregata Space and Prenomics.

A system that delivers a genuine paradigm shift

Triditive has developed powerful cloud-based automation software that speeds up additive manufacturing and component sourcing for industry, and also reduces production costs. Its solution enables the supply of critical components in 24 hours through a system that digitally automates inventories, analyses their costs and manufacturing times, and produces parts from a single platform, ensuring just-in-time service for any type of industry.

Triditive pitching during the final event of The Global Water Challenge at Tech Spirit Barcelona.

It helps industries to operate independently of external markets and addresses urgent issues such as supply shortages, logistics bottlenecks and rising costs.

Triditive solves many of the challenges posed by TGWC, such as the digital transformation of systems and inventories, cost reduction and process automation, lower impact of transoceanic logistics shipments and increased efficiency, thus significantly shortening part manufacturing and shipping times.

Triditive was co-founded by José Camero, Sergio Martínez and Mariel Díaz, the firm’s CEO, who was included in the High Commissioner for Spain Entrepreneurial Nation’s Women in Innovative Entrepreneurship Guide. Díaz was also a member of the panel that presented the document at Moncloa Palace, the Prime Minister of Spain’s official residence.

The startup was chosen by a panel of judges made up of Isabel Giménez, Manager of GoHub Barcelona; Enric Delgado, IBM’s Chief Technology Officer for Spain, Portugal, Greece and Israel; Miquel Martí, CEO of Tech Barcelona, and Jordi Aguasca, Director of Technology Transformation and Disruption at Acció.

Enric Delgado (IBM), Jordi Aguasca (Acció), Mariel Díaz and José Camero (Triditive), Isabel Giménez (GoHub) and Mar Galtés (Barcelona Tech City).

As the winner of The Global Water Challenge, Triditive, which was Techstars’ first investment in Spain, is set to receive up to €3 million from GoHub. It will also be given the chance to develop a paid use case at Global Omnium, one of the world’s top five water utilities, and will become part of its portfolio of startups.

It will also have access to the network of experts and mentors in GoHub and IBM which, in turn, will provide support for the use of its technology. It will also benefit from business mentoring sessions at the IBM Garage in Madrid together with 120,000 credits in annual interest-free funding. In addition, it will become a member of Tech Barcelona, gaining preferential access to activities, content and events.

Keys to The Global Water Challenge

The Global Water Challenge is one of GoHub’s flagship projects. It is based on the premise that industry processes must be optimised if resources are to be managed sustainably and more efficiently. Technology and digital transformation are pivotal to this goal.

To this end, GoHub launched a call for startups in the world’s most important ecosystems, in conjunction with strategic local partners. The roadmap started in New York and, after Barcelona, has been replicated in the Scandinavian ecosystem with Helsinki as its epicentre. By 2022, it is expected to reach Canada and Amsterdam. For more information:

GoHub by Global Omnium

GoHub, launched in 2019, is Global Omnium’s corporate venturing arm for investing in startups which bring disruptive solutions to process automation, cost reduction, product innovation and sustainability in Industry 4.0.

The Global Omnium Group

Chaired by Eugenio Calabuig, Global Omnium was founded in Valencia 130 years ago, and operates today in over 400 cities in Spain, where it manages the entire water cycle in conjunction with local governments. Its international expansion through Idrica, the utility’s technological solutions platform, now encompasses four continents with over seven million customers. Global Omnium is a benchmark in the sector and is among the top five water utilities in the world.



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